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Program Outline
Marketing Program Info Chart
Program availability varies by location.
| Program | Credits | Months |
| Bachelor of Science in Business Management with a concentration in Marketing | 123 | 36 |
Bachelor of Science in Business Management with a concentration in Marketing
The Bachelor of Science in Business Management with a concentration in Marketing combines Herzing University’s highly praised real-world business coursework with hands-on marketing exercises and projects. Our graduates have the creative, strategic and management capabilities needed to succeed in this highly competitive field. Download Program Course Sheet
Our graduates have strong capabilities in:
- Secondary, qualitative and quantitative marketing research methods
- Consumer behavior concepts and principles
- Developing strategic marketing plans
- Thinking critically at a conceptual level while using mathematical analysis in addition to the scientific method
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BACHELOR OF SCIENCE IN BUSINESS MANAGEMENT
CIP Codes:
52.0201
Semesters:
9
Tuition Range:
$49,140-$54,540
Number of Graduates in Cohort:
6
Mean Institutional Loan Debt of Graduates:
N/A
Mean Private Loan Debt of Graduates:
N/A
Mean Title IV Loan Debt of Graduates:
N/A
On-time Completion:
N/A
Available Graduate Employment Rate:
80.00%
SOC:
11-1011; 11-1021; 11-2022; 11-3011; 11-3051; 11-3071; 11-9021; 11-9151; 11-9199; 13-1051; 13-1111; 25-1011
Occupational Title:
Chief Executives; General and Operations Managers; Sales Managers; Administrative Services Managers ; Industrial Production Managers ; Transportation, Storage and Distribution Managers; Construction Managers, Social and Community Service Managers, Managers, All Other, Cost Estimators, Management Analysts, Business Teachers, Postsecondary
O*Net Links:
http://www.onetonline.org/link/summary/11-1011.00 http://www.onetonline.org/link/summary/11-1021.00 http://www.onetonline.org/link/summary/11-2022.00
Our Accreditation
Herzing University is accredited by the Higher Learning Commission and is a member of the North Central Association. Learn more about our special undergraduate program and graduate program accreditations.
