Which Business Degree is Right for You?


Which Business Degree is Right for You?

College Tips
Jon Outland
November 28, 2017

If you’re worried that working in the business world means you need to wear a suit every day and be stuck in a cubicle spending long hours glued to a computer screen, don't worry – a business degree can open the door to a variety of rewarding careers across many industries.

In fact, the U.S. News ranking of 25 Best Business Jobs for 2017 includes careers in accounting, finance, healthcare, IT, social work and more.

The business field also offers ample opportunities for growth. The U.S. Department of Labor predicts that employment for all management occupations, including marketing, human resources, financial management and other business-related careers, will grow by 9 percent through 2024, resulting in 878,300 new jobs.

With so many different career paths to choose from, how do you know which business concentration is the right fit for you?

Do your research

Choosing the right concentration in your business program is an important decision, as it can shape the trajectory of your career. Before you decide on a concentration, research different types of business careers to decide which ones you are most interested in pursuing. One way to start is to research companies where you might want to work and examine the requirements of different positions on company websites or job sites. You can also review different job descriptions to get a feeling for what the day-to-day activities for a particular position may be.

Play to your strengths

It is important to select a field that aligns with your passions and your individual strengths. The key to a rewarding and successful career is to find a position that gives you the chance to do things that you enjoy doing as well as the opportunity to continue developing your skills.

Understand what each field has to offer

Many students understand the concept of a business career in a general sense, but they may not understand all of the different occupations that fall under the business umbrella. For example, when students consider marketing, they may think only of advertising and the executives in the popular show Mad Men. While advertising is certainly part of the marketing field, it does not represent the daily activities of all who work in this discipline. Marketing is a very diverse field and can include roles in sales, brand management, data analytics, communications, social media and marketing research. As you can imagine, there is a huge range of different skills and interests that are represented across this wide range of career possibilities.

Selecting the right type of business concentration is a challenging yet rewarding experience. Fortunately, most business programs are structured around core coursework that is meant to help you develop the business knowledge you need to make an educated decision about your future career.

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