Bachelor's and MBA
Business Analytics
Online College Programs
CLASSES START
Jan 6th
12-32 Mo. Program Length | Online Format |
Multiple Degree pathways | MS or MBA Dual Credit |
Bachelor's and MBA
Business Analytics
Online College Programs
Find your educational pathway in business analytics with Herzing University
| Format | 100% online coursework with extensive access to experienced faculty and a supportive community of online students |
|---|---|
| Curriculum | Business analytics curriculums emphasize artificial intelligence, machine learning, predictive modeling, data analysis, and how to drive data-driven decision-making |
| Program options | Degree options include a Bachelor of Science, Master of Science, and Master of Business Administration (MBA) |
| Hands-on | Interactive learning modules provide training with real analytics tools and software; you can elect an internship option to gain real-world practical experience |
| Accreditation | Accredited by the Higher Learning Commission |
| QuickPaths | Transfer credit, stackable credentials, and adaptive learning technology build a faster pathway to a higher education with Herzing |
Ranked by U.S. News & World Report as one of the best MBA programs in 2024
Become an indispensable asset for businesses seeking analytical problem-solvers
Discover your pathway to becoming a professional business analyst with Herzing University. We offer bachelor’s and master’s degree options to help you take the fastest path towards longstanding success in the growing field of business analytics.
Career-focused curriculum
Discover the crucial knowledge and skills required to succeed in your work and build a foundation for continued career growth.
Flexible schedule
You can take classes during the day or in the evening. We strive to be as flexible as possible for busy non-traditional students.
Virtual services
Access to extensive virtual services, including academic advising, tutoring, support services, technical support and library services.
Lifelong support
We support your ongoing career advancement by providing comprehensive, personalized student services with lifelong career coaching.
Rolling admissions
No application deadlines to worry about. Apply when you’re ready and prepare to get started soon.
Learn More Today!
Follow your career pathway with Herzing
- Program length: 32 months
- Credits: 120 credits
- Classes: View the curriculum
- Program length: 12 months
- Credits: 34 credits
- Classes: View the curriculum
- Program length: 12 months
- Credits: 36 credits
- Classes: View the curriculum
Transfer credit from prior education
Have you earned prior college credit in an associate, bachelor’s, or master’s degree program?
You may be able to transfer credit you’ve already earned and decrease both total cost and time to complete. Our admissions team can help you determine exactly how much credit you can transfer.
Earn dual credit towards a master's degree
Enroll in our bachelor’s degree program and you can get a head start on earning a Master of Science in Business Analytics or a Master of Business Administration (MBA)
Qualifying undergraduate students who pursue a Herzing bachelor’s degree in business analytics may apply up to 9 credits toward an MS-BA degree, or 12 credits towards an MBA.
Curriculum
Curriculums emphasize the most important knowledge and skills required for success in today’s business
Our business analytics curriculums across all degree levels teach students how to generate data insights and facilitate data-driven decision-making and problem solving for many types of companies.
Explosive growth in the availability and utility of artificial intelligence software and tools has made deeper data analysis more accessible to more businesses. According to a 2024 industry outlook report from CompTIA, 62% of businesses expect to make moderate to significant increases in future investment in AI technologies.
Business and data analysts must be equipped with the knowledge and skills to utilize these tools and understand how they support analytics processes and procedures within an organization.
Each of our business analytics curriculums emphasizes topics in AI and machine learning, data analysis, big data, visualization, and much more.
Certifications
Position yourself for key industry certifications
We build our curriculums to support your career success and advancement, prioritizing knowledge and skills employers demand from job applicants.
Several courses in the business analytics curriculum align with important industry certifications, including:
- Entry Certificate in Business Analysis (ECBA)
- Certification of Capability in Business Analysis (CCBA)
- Certified Associate in Project Management (CAPM)
- QuickBooks Certified User
- Associate Certified Analytics Professional (aCAP)
- Microsoft Business Analytics Certifications
- Certified Business Analysis Professional (CBAP)
- Business Data Analytics Certification (IIBA-CBDA)
- Project Management Professional (PMP)
- PMI Professional in Business Analysis (PMI-PBA)
- SHRM-Certified Professional (SHRM-CP)
- SHRM-Senior Certified Professional (SHRM-SCP)
Relevant certifications vary by program and align directly with a corresponding course or set of courses.
Complete the requisite coursework and we will reimburse the application fees for up to three industry certifications.
Careers
What can I do with a degree in business analytics?
We’ve designed our business analytics curriculums to generally align with these growing occupational categories as defined by the Bureau of Labor Statistics:*
Market research analysts
Employ your analytics skills to help businesses determine what consumers demand, who those consumers are, and how the business must position themselves for success in the market.
Average salary: $76,080 average salary per year ($36.58 per hour)
Job outlook: 6% increase from 2022-2032, 99,200 jobs added
Management analysts
Work as an internal analyst or management consultant focused on maximizing organizational efficiency, proficient in procuring relevant data and presenting to stakeholders.
Average salary: $115,530 average salary per year ($55.54 per hour)
Job outlook: 10% increase from 2022-2032, 95,700 jobs added
Data scientists
Apply advanced analytical skills to conceive and deploy models, develop machine learning algorithms, or lead research efforts to uncover new insights to solve business problems.
Average salary: $119,040 average salary per year ($57.23 per hour)
Job outlook: 35% increase from 2022-2032, 59,400 jobs added
Now Through Dec 31st
Frequently Asked Questions
Yes! You can develop the career-focused knowledge and skills to excel in the field right from the start – and build a great foundation to climb the ladder in the future.
Enroll in a bachelor’s degree program with Herzing University and you can potentially earn dual credit towards an MBA.
The MBA curriculum centers mainly around leadership and business administration skills emphasizing business analytics.
A Master of Science in Business Analytics curriculum places greater emphasis on a hard business analytics skillset and technical application of data.
Our MBA curriculum contains courses covering leadership, team dynamics, economics, corporate financial strategy, and project management. An MBA curriculum may have a single introductory course combining predictive analysis, machine learning, big data, or data visualization—while an MS curriculum may split each of those topics into their own full courses.
Potential salary in the field can vary significantly given the relevance of a business analytics curriculum to many different types of jobs.
We’ve designed our curriculum to align with these occupational categories as defined by the Bureau of Labor Statistics:*
- Data scientists (source): $108,660 average salary per year ($52.24 per hour)
- Management analysts (source): $115,530 average salary per year ($55.54 per hour)
- Market research analysts (source): $76,080 average salary per year ($36.58 per hour)
Please keep in mind these do not represent entry-level salary estimates. Pay can vary by location, education level, years of experience, and specific job duties. Average salaries are typically higher than median figures, indicating the largest group earns below average—but also indicates excellent earning potential should you achieve excellence as a business analyst.
Both business and data analysts usually work between a business team and a technology team, though their precise roles between those teams are unique. In some roles you may be asked to wear both hats, while larger organizations may have a more fleshed out structure in how they organize business vs. data analysts.
A data analyst may prepare the specifications and requirements for a project while business analysts actually execute the details of the project. Business analyst responsibilities commonly include directly interfacing with stakeholders, while data analysts may report primarily to a business analyst or project manager.
Generally speaking, data analysts spend a greater percentage of their time engaged in technical tasks while business analysts focus their energy on the bigger picture with an emphasis on people management rather than technical proficiency.
Business analytics can be a great career choice for analytically minded business professionals who may prefer leading meetings and communicating data insights as opposed to coding/programming or regularly working deeply with spreadsheets or databases.
You may need to take some general education courses in mathematics. If you have completed prior mathematics gen eds, you may be able to transfer credits and fulfill that requirement in the curriculum.
Our core business analytics coursework does not contain any advanced math courses. Your analytical capabilities aren’t necessarily tied to your ability to perform advanced mathematical calculations.
Our undergraduate Business Statistics course does cover measurements like mean/median/mode, standard deviation, and variance. However, you won’t regularly encounter any types of math you may remember from high school or another college course, such as algebra, trigonometry, or calculus.
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Business Analytics Degree Programs
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Disclosures
Herzing University is accredited by the Higher Learning Commission (hlcommission.org), an institutional accreditation agency recognized by the U.S. Department of Education.
Eligible states for enrollment: Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming, District Of Columbia, and the Virgin Islands.
* Bureau of Labor Statistics (BLS), U.S. Department of Labor, Occupational Employment and Wage Statistics 2023 / Occupational Outlook Handbook 2022. BLS estimates do not represent entry-level wages and/or salaries. Multiple factors, including prior experience, age, geography market in which you want to work and degree field, will affect career outcomes and earnings. Herzing neither represents that its graduates will earn the average salaries calculated by BLS for a particular job nor guarantees that graduation from its program will result in a job, promotion, salary increase or other career growth.
The university’s Career Development Department, instructors and student advisors all helped me find success.