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Career Development Denise Alexander, BS, MA
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While you’re working -- or playing -- online, every transaction, mobile download or click you make becomes a data point. It’s no surprise, then, that businesses are keeping track of that data so that they can understand their customers better.
But many businesses lack the time and the resources necessary to understand the vast amounts of data that they collect. That’s a real problem, since those numbers could provide valuable insight into how well an organization is meeting its business goals.
Here are three reasons why it’s important for business students to develop strong data analysis skills:
From finance to marketing, data analysis is an essential practice for any type of business. By having good data analysis skills, you’ll differentiate yourself from other job candidates, better your potential to increase your pay for data analytics jobs, bring valuable insights to your organization.
BLS pay estimates calculate the median annual wage for various occupations. Per the BLS the median wage for an occupation is: "The wage at which half of the workers in the occupation earned more than that amount, and half earned less. Median wage data are from the BLS Occupational Employment and Wage Statistics survey." Bureau of Labor Statistics (BLS), U.S. Department of Labor, Occupational Outlook Handbook 2024. BLS median wage estimates do not represent entry-level wages and/or salaries. Multiple factors, including prior experience, age, geographic market in which you want to work, and degree level and field, will affect career outcomes, including starting salary and earnings as an experienced employee. Herzing neither represents that its graduates will earn the median salaries calculated by BLS for a particular job nor guarantees that graduation from its program will result in a job, promotion, particular wage or salary, or other career growth.
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